OCR Business MCQ

A customer comes into a travel agency to book a holiday to Australia. An assistant serves the customer. Which of the following is this an example of?

• A Face to face selling
• B International branding
• C Sales promotion
• D Telesales

A manufacturer makes chocolate bars. All of the chocolate bars are passed through a machine to check for production mistakes before being boxed. This is an example of:

• A product development
• B product recall
• C quality assurance
• D quality control

A supermarket decides to extend its opening hours. The supermarket is likely to need:

• A a longer supply chain
• B fewer staff
• C lower quality products
• D reliable suppliers

A tinned-soup manufacturer is considering extending its product range to include fresh soups. Which one of the following is not likely to encourage the shareholders to vote for this extension to the product range?

• A The opportunity to combine ingredient costs and make higher profits
• B The opportunity to gain a reputation for producing healthy meals
• C The opportunity to have more customers than other soup manufacturers
• D The opportunity to increase the financial risks of the business

Choosing which supplier to use is a:

• A marketing decision
• B pricing decision
• C procurement decision
• D sales decision

Coconut Life uses e-commerce to sell its range of innovative coconut products. Which of the following will not improve customer engagement?

• A Training staff on the benefit of coconuts
• B Only selling products that have been certified as organic
• C Sending carefully worded personalised emails to interested customers
• D Sending text messages to all previous customers about the benefits of coconut oil

Consumer law requires shops to sell goods which are:

• A environmentally friendly
• B of satisfactory quality
• C reasonably priced
• D unique

Exobike made a gross profit of £9996 from selling 42 exercise bikes at £350 each. What was Exobike’s gross profit margin?

• A 68%
• B 147%
• C £4704
• D £14700

Falling levels of consumer income have caused a car dealership to experience a significant reduction in retail sales. Which one of the following actions should the car dealership take to help increase its sales during a period of falling consumer income?

• A Advertise less
• B Offer price reductions
• C Reduce customer engagement
• D Reduce its costs

Taj is a finance assistant. He works in a secondary school. Which one of the following tasks would be done by Taj?

• A Creating educational resources
• B Keeping the school website up to date
• C Producing reports on the school’s GCSE results
• D Providing financial data on school energy usage