Chain, Chain, Chain

The process of determining what materials a firm needs, where those materials come from, and how they impact market integrity.

• Procurement

• Sourcing

• Purchasing

• Recycling

This includes all the organization and activities involved with the flow and transformation of products from raw materials to the end consumer.

• Logistics Management

• Supply Chain

• Manufacturing

• Procurement

This involves the coordination of all the organization and activities involved with the flow and transformation of products from raw materials to the end consumer.

• Middle Management

• Supply Chain Management (SCM)

• Logistics Management

• Operations Management

This is a group of individuals and organizations that direct the flow of of products from producers to customers within the supply chain.

• Supply Chain Channel

• Logistics Channel

• Marketing Channel

• English Channel

Marketing channels create for types of utility. Which of these is NOT a type of marketing channel utility?

• Time

• Place

• Possession

• Farm

An Industrial Distributor is an intermediary who takes possession of and inventories products, but does not take title or ownership of these products.

• True

• False

Which of these products might you receive through Digital Distribution?

• Netflix

• Tylenol

• McRib

• Levi's 501 Jeans

You sell sporting goods, but are now creating a partnership to distribute your products through the marketing channels of a dress shoes manufacturer. You have created a:

• Multi Level Marketing Model

• Co-op

• Reciprocal Agreement

• Strategic Channel Allliance

You need to sell the new Swamp Fox Coca Cola through as many outlets as possible. You will use:

• Selective Distribution

• Intensive Distribution

• Exclusive Distribution

Some marketing channels are controlled by a single leader. This leader is known as the:

• Channel Captain

• Master Commander

• Channel General

• Channel Monitor