SWOT and PEST analysis

What does T stands for in PEST analysis ?

• Technological

• Transport

• Theoretical

Which of the following is an example of an economic influence?

• inflation rate

• educational attainment

• Population size

Which of the following is a political factor?

• Unemployment

• Law

• Interest Rate

Which of the following is a social factor?

• Ecommerce

• Tastes and Trends

• Recycling

Which of the following SWOT elements are internal factors for a business?

• Strengths and Weaknesses

• Strengths and Opportunities

• Weaknesses and Threats

Which of the following is false regarding why a SWOT Analysis is used?

• To build on the strengths of a business

• To minimize the weaknesses of a business

• To reduce opportunities available to a business

Which of the following could be a strength?

• Weather

• The location of a business

• A price that is too high

Which of the following could be a threat?

• Changes in technology

• Location of your business

• Lack of marketing expertise

Internal Environment is

• one in which a business has some control over factors within.

• one in which a business has full control over factors within.

• one in which a business has no control over factors within

It is easier for managers to control internal factors than external factors. True or False?

• True

• False