DBM FINAL

DBM FINAL

University

10 Qs

quiz-placeholder

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DBM FINAL

DBM FINAL

Assessment

Quiz

Other

University

Practice Problem

Hard

Created by

Justinas K

Used 4+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Today's marketing efforts to moderately create the same experience across channels are called:

multichannel

duochannel

quazichannel

omnichannel

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

IoT will be changed by

IoH

IoA

IoB

IaS

3.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

The behavior when a person searches and analyzes a product online, but buys in a physical store is abbreviated as:

PORO

ROTO

TOPO

ROPO

4.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

The emotional relationship of the user with the product/service/system is called

UX

AI

UA

UI

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

The highest possible benefit of the product/service:

Functional

Emotional

Life changing

Social/transcendental

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

The most popular data analyst used by digital marketers is called:

Ahrefs

Google analytics

Facebook Insights

Apple watch

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Monitoring social media mentions of your brand, competitors, or keywords that matter to you is called:

social paranoia

social inteligence

social listening

social watching

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