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LearnTube's Digital Marketing Quiz

Authored by Siddharth Shah

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University

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LearnTube's Digital Marketing Quiz
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42 questions

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1.

OPEN ENDED QUESTION

1 min • 1 pt

Your phone number.

Evaluate responses using AI:

OFF

2.

OPEN ENDED QUESTION

2 mins • 1 pt

Email ID?

Evaluate responses using AI:

OFF

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

SEM means __

Search engine marketing

Social engine marketing

Super e-marketing

Strategic Email Marketing

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In planning and obtaining publicity, a frequently used tool is the ____, which is an announcement regarding changes in the company or the product line.

Google Ads

Press release

 Infomercial

Facebook Ads

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

___is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units.

Shopping ad

In-text ad

phase match keyword ad

Keyword text ad

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

__ can be defined as convergence of branding, information dissemination and sales transactions all in one place.

E-advertising

E-branding

E-commerce

E-marketing

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The customer resource pages of a company on “Facebook” are an example of

Viral Marketing

Internal Marketing

Network Marketing

Referral Marketing

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