LearnTube's Digital Marketing Quiz

Your phone number.

Email ID?

SEM means __

• Search engine marketing

• Social engine marketing

• Super e-marketing

• Strategic Email Marketing

In planning and obtaining publicity, a frequently used tool is the ____, which is an announcement regarding changes in the company or the product line.

• Google Ads

• Press release

•  Infomercial

• Facebook Ads

___is a form of contextual advertising where specific keywords within the text of a web-page are matched with advertising and/or related information units.

• Shopping ad

• In-text ad

• phase match keyword ad

• Keyword text ad

__ can be defined as convergence of branding, information dissemination and sales transactions all in one place.

• E-advertising

• E-branding

• E-commerce

• E-marketing

The customer resource pages of a company on “Facebook” are an example of

• Viral Marketing

• Internal Marketing

• Network Marketing

• Referral Marketing

A Website’s main page is called its

• Home Page

• Browser Page

• Search Page

• Bookmark

What are the important concepts in the development of a website?

• Information Presentation

• Good navigation & usability

• Feedback

• All the above

Google is the world’s most popular

• Social Media

• Search engine

• Browser

• Application