
Marketing Chapter 19
Authored by Brenden Thomas
Fun
10th Grade
Used 17+ times

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20 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Advertising designed to increase sales is known as ?
Promotional Advertising
Institutional Advertising
Online Advertising
Specialty Advertising
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The main purpose of advertising is to present a message that discourages the customer to buy the product or accept the ideas.
True
False
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
__________ are the agencies, means or instruments used to convey advertising messages to the public.
Media
Print Media
Advertising
Promotional Media
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
________ ________ is written advertising that may be included in everything from newspapers and magazines to direct mail, signs and billboards.
Print Media
Broadcast Media
Online Advertising
Specialty Media
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is a type of print media?
Newspaper
Magazine
Direct-Mail
All of the above
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Radio and television are both examples of broadcast media.
True
False
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
_______ _________ involves placing advertising messages on the internet.
Specialty Advertising
Online Advertising
Promotional Advertising
Institutional Advertising
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