Customer Lifecycle Management Strategy

Company introduces a referral program for existing customers to make it easy for them to bring in more prospects.

• Customer Selection

• Customer Acquisition

• Customer Retention

• Customer Extension

Company develops website content that can attract a potential customer.

• Customer Selection

• Customer Acquisition

• Customer Retention

• Customer Extension

The marketing team of a company tries to identify what their company’s target customers value.

• Customer Selection

• Customer Acquisition

• Customer Retention

• Customer Extension

Include one-click reorder button in your user portal.

• Customer Selection

• Customer Extension

• Customer Acquisition

• Customer Retention

Find out what financial capacity and spending habits your potential customers have.

• Customer Selection

• Customer Acquisition

• Customer Retention

• Customer Extension

Customers can easily navigate the company’s  website and reach the service team for inquiries.

• Customer Selection

• Customer Acquisition

• Customer Extension

• Customer Retention

Ask customers how they feel about your business.

• Customer Selection

• Customer Acquisition

• Customer Extension

• Customer Retention

Personalize the customer's experience so that they feel seen and appreciated by your brand.

(Note: choose 2 answers for this question)

• Customer Retention

• Customer Acquisition

• Customer Selection

• Customer Extension

Google focuses on users who appreciate technology.

• Customer Selection

• Customer Acquisition

• Customer Extension

• Customer Retention

Learn about potential customers' preferred method and means of shopping.

• Customer Extension

• Customer Retention

• Customer Acquisition

• Customer Selection