
2023 Marketing Midterm Review
Authored by Sara Gilleran
Business
9th - 12th Grade
Used 24+ times

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56 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Dynamic activities that focus on the customer to generate a profitable exchange is
Marketing
Customer
Target Market
None of the above
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
An individual/group who buys products is a
Marketing
Customer
Target Market
None of the above
3.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
What are the 4Ps? (Check all that apply)
Product
People
Place
Promotion
Price
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
anything that can be bought or sold
Product
Good
Service
Idea
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
physical item, something you can touch
Product
Good
Service
Idea
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
action that is done for you
Product
Good
Service
Idea
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
concept, cause, issue, image, or philosophy that can be marketed
Product
Good
Service
Idea
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