UGC quiz

Which was not mentioned in the presentation?

• Definition of UGC

• Types of UGC

• Tips for successful UGC campaings

• UGC examples

Give a name and a surname of an American marketing author whose idea is to write the word marketing as Market-ing

Сhoose the missing word:

UGC is original, brand-specific content created by ______ and published on social media or other channels

• customers

• marketers

• companies

• influencers

Who does not produce UGC?

• Customers

• Influencers

• Brand loyalists

• Employees

• UGC creators

What hashtag has got more than 200 million views in TikTok?

Draw a cat

Why UGC is better than Influencer Marketing

• Unconditional success

• Ease of use

• Cost-effectiveness

• Exploiting the popularity of the influencer

What can be the types of UGC?

• Testimonials

• Product reviews

• Article in the newspaper

• TV show

• TikTok videos

How many views did the UGC videos get in GoPro YouTube channel?

• more than half a billion

• 300 million

• 100 thousand

• 2 billion

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