Basic Graphic Design Elements Overview

1. Graphic designers work with color and it's a good idea for them to understand color theory. In a basic sense, what is color theory?

• The list of all possible colors in printing applications and for the web

• Ideas regarding emotions and color, especially hard and soft ones

• The idea of how colors relate to one another and how we see them

• The idea that colors are always the same

2. In graphic design, _____ can mean the lightness or darkness in areas of a design. It's not the same thing as color.

• sharpness

• value

• scale

• form

3. The element of graphic design known as _____ is the idea of the area between words and elements that doesn't have any shapes or figures in it.

• negative space

• formal space

• positive space

• colored space

4. Graphic design is also sometimes known by which of the following names?

• Advertising

• Television production

• Fine art

• Visual communication

5. Which of the following elements of graphic design involves abstract form, geometric forms like squares and triangles, and natural forms?

• Shape

• Value

• Scale

• Line