chap 5 Zone de chalandise
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
De combien de zones est composée une zone de chalandise
4
6
3
2
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
la zone primaire représente la zone d'attractivité la plus
faible
forte
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
la zone primaire =
20% de la clientèle d'un Pdv
80% de la clientèle d'un Pdv
60% de la clientèle d'un Pdv
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone secondaire fournit :
40% de la clientèle d'un pdv
50% de la clientèle d'un pdv
90% de la clientèle d'un pdv
30% de la clientèle d'un pdv
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
la zone tertiaire est-elle la zone la +
proche du point de vente
éloignée du point de vente
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
la zone tertiaire représente
50% de la clientèle d'un pdv
10% de la clientèle d'un pdv
70% de la clientèle d'un pdv
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone de chalandise =
90% de la clientèle d'un pdv
35% de la clientèle d'un pdv
45% de la clientèle d'un pdv
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