Starbucks Case Study

Who is the CEO of Starbucks

• Howard Schultz

• Howard Stern

• Fred Schultz

• Elaine Shultz

What is Starbuck's mascot in the logo?

• Siren

• Two-Tailed Mermaid

• Mermaid

• Octopus

What is the percentage of mobile transactions for Starbucks?

• 21%

• 20%

• 22%

• 19%

Starbucks emphasizes, "People first, profits ___"

In what year did Starbucks make their CSR department?

• 1999

• 2000

• 1998

• 1997

How much percent of revenue do Food Sales make up of Starbucks?

• 15%

• 18%

• 20%

• 23%