
L2 - M8
Authored by CIE PESU
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University
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6 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Which of these is not a market-type while building a lean startup?
Superficial Market
Existing Market
Clone Market
Re-segmented Market
2.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Customer and End-user are the same:
Yes
No
Maybe
3.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Your customer segment cannot be everyone and must be targeted to a niche set of people. True or False?
True
False
4.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
Which of these are valid metrics while calculating your market size?
Money
Number of (potential) users
Consumption metrics
Personal Surveys
5.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
Arrange in decreasing order of number of people per segment.
1. TAM = Total Addressable Market
2. SOM = Service Obtainable Market
3. SAM = Service Addressable Market
1,2,3
3,2,1
1,3,2
3,1,2
6.
FILL IN THE BLANK QUESTION
45 sec • 1 pt
Are you aware of any organization that made it big after starting out in an already existing-market? (Non-graded)
(a)
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