Business Quiz 3-14-23

Which of the following economic concepts influences the cost of the production process:

• Balance of payments

• Economies of scale

• Distribution of income

• Inelasticity of demand

Rihanna is reuniting with what brand?

• Twizzler

• Puma

• Land Rover

• Levi's

Arielle knows that she would be a good entrepreneur because she

• can withstand ups and downs.

• likes to see immediate results of her work.

• is easily interested by many different ideas.

• depends on others to get work done.

Wendy's is bringing back a classic marketing campaign. What is it?

• "My teeth fell in the soup!"

• "I've fallen and I can't get up!"

• "Where's the beef?"

• "Rita, THIS is the bun!"

Which of the following is a sign that a company may need to hire more employees?

• Company revenue is below target.

• Employees are underworked.

• The company is often unable to meet its deadlines. 

• Employees are happy with working conditions.

Pepsi is bringing back what flavored soda for a limited time?

• Cranberry

• Pink Nerds

• Twizzlers

• Peeps

Which of the following actions is most appropriate for a business to take when competitors introduce similar products to the marketplace?

• Increase its prices to improve its image

• Adjust its marketing strategies

• Reduce its advertising efforts

• Focus on its working conditions

LIV Golf's broadcast debut on the CW attracted less than 300,000 viewers. How many viewers to the PGA Tour's Honda Classic draw on NBC the same weekend?

• 300,000

• 100,000

• 2 million

• 12 million

An overall purpose of market segmentation is to divide the market

• into well-defined groups of consumers.

• by distance from store or producer.

• into consumer or industrial markets.

• by consumer or industry income.

On March 1 Powerade named NBA star Ja Morant the face of its largest marketing campaign to date. What went wrong almost immediately after?

• Former German chancellor Angela Merkel vomited blue Powerade at a United Nations function

• Star Wars fans confused Morant with hated character Jar Jar Binks and revolted

• Morant posted a video of himself with a gun at a strip club and was then suspended

• Morant released a rap album with Ja Rule titled "2 Much Ja" that was truly horrible