SESSION 5 - EBUS

An organization has two environments such as…

• Massive environment and micro environment

• Massive environment and small environment

• Macro environment and small environment

• Macro environment and micro environment

….. is used to stress the importance of the law in influencing internet  marketing practices.

• SLEPD

• SLEEPT

• SLEPT

• SLEEP

The approach by which the implementation of new technologies to existing business activities can support and influence business strategy and provide competitive advantage is the definition of?

• Digital channel strategies

• Digital business strategy

• Digital business analysis

• Digital business marketing

n digital business strategy we should…

• Achieve our digital channel targets

• Communicate the disadvantages of using digital channels

• Prioritize the team developers for digital channel adoption

• Prioritize products sold or purchased through digital channels

Internal factors that directly influence the organization, such as: customers and competitors is the definition of?

• Business environment

• Economic factors

• Macro environment

• Micro environment

Assessment of the demand for e-commerce services among existing and potential customer segments is the definition of?

• Demand analysis

• Competitor analysis

• Market analysis

• Resource analysis

Here are some factors in SLEPT, except…

• External factors

• Political factors

• Social factors

• Technological factors

Value proposition is the value of your product or service so that consumers choose your company over competitors.

• False

• True

The definition of customer segments is..

• Understand your consumers and “approach” them both personally, by phone, and so on.

• Business activities that are carried out daily in order to achieve a value proposition

• Target consumers that can be divided into various segments according to needs, for example based on gender, hobbies, and the level of consumerism

• A meeting place with the consumers

The method by which product can be promoted and sold online is the definition of economic factors

• True

• False