Search Header Logo

BASIC MKT TUTORIAL ASSIGNMENT

Authored by NURUL YUSOF

Business

1st Grade

30 Questions

Used 8+ times

BASIC MKT TUTORIAL ASSIGNMENT
AI

AI Actions

Add similar questions

Adjust reading levels

Convert to real-world scenario

Translate activity

More...

    Content View

    Student View

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

New product development starts with ________.

idea screening

test marketing

concept development

idea generation

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Food, drinks and shelter is _______ needs.

self- esteem

self-actualization

physiological

social

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Satisfaction is _______.

differences between the product performance and buyer’s expectation

difference between demand and supply

difference between customer needs and wants

differences between product performance and market price

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the followings are falls under physiological under Maslow’s Hierarchy of Needs?

food and drinks

friendship and family

recognition and status

permanent job and savings

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is important for the seller to know whether the buyer is satisfied or not with the product sold because _________.

to enable repurchase in the future

to reduce the production cost

to encourage employee’s loyalty

to encourage a fair competition with rivalry

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Straight rebuy is __________.

a product that new developed by the manufacturer

a product that purchased regularly in a continuous manner

a product that had been purchased before, but has some improvement

a product that purchased directly from the manufacturer without involving intermediaries

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The marketers possibly use downsizing strategies because of these reasons, EXCEPT:

irrelevant products due to changes in customer’s preferences

lack of experience in certain business

increase in cost of raw materials

product obsolescence due to changes in technology

Access all questions and much more by creating a free account

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?