Marketing Exam Practice 2
Quiz
•
Business
•
Professional Development
•
Medium
Caitlyn Davis
Used 2+ times
FREE Resource
25 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following is a way that local zoning laws affect businesses:
Prohibit price discrimination
Restrict placement of billboards
Limit creation of monopolies
Require labels on products
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Every channel of distribution begins with the __________ and ends with the user or consumer.
intermediary
producer
retailer
agent
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following is an example of a voluntary debtor-creditor relationship:
Requiring specific information
Receiving a monetary gift
Obtaining a loan from a bank
Owing punitive damages
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
How does implementing an electronic data interchange (EDI) system benefit businesses?
It allows trading communities to establish linear distribution strategies.
It increases the use of artificial intelligence systems
It duplicates the data entry process within the supply chain.
It improves the speed and accuracy of information flow.
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Marsha got a great deal on a phone that she bought on the Internet. When she had a problem with it, she contacted the manufacturer and was told that the company would not honor the warranty because her phone had been sold by the manufacturer to a company in China. The manufacturer would not honor the warranty because Marsha's phone is an example of a product in the
distribution channel
product life cycle
product mix
gray market
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which of the following is a true statement about channel-member relationships in the supply chain:
Members can often reduce conflict by focusing on the common goal of customer satisfaction
Because the producers are the channel leaders, they usually have more negotiating power.
Technological advancements have made interaction among channel members unnecessary.
To minimize horizontal conflict, most wholesalers in the supply chain charge slotting fees.
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
. An important factor in effective verbal communication is
reading from a script.
developing mannerisms.
having a pleasant voice.
enunciating rapidly.
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