PR review

PR review

Professional Development

8 Qs

quiz-placeholder

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PR review

PR review

Assessment

Quiz

Arts

Professional Development

Practice Problem

Medium

Created by

Thư Anh

Used 2+ times

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8 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

" The standards of conduct which indicates how one should behave based upon moral duties and virtues rising from principles of right and wrong" is....

Professionalism

Ethics

Values

Morals

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

"Central beliefs which determine how we will behave in certain situations." is ...

Values

Beliefs

Professionalism

Ethics

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is NOT a function of PR

Lobby

Counteract the negative public opinion

Corporate communication

Advertise a new product/service

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is an advantage of PR

Advertise a product/service

Boost sales

Create positive talks

I don't know :)

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a disadvantage of PR

Need a great amount of managers' approvals

High cost

Reach various groups of audiences

'Deft' management required

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the key distinction between Marketing and PR

Marketing offers products and services to target customers

Marketing does not aim to specific customers

Marketing is free of charge

Marketing is cost-effective

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the key difference between Advertising and PR

Advertisement is very expensive

Advertising is free

Advertising offers a wide range of products and services

I don't know :)

8.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Professionalization institutionalizes the best practices and establishes standards of quality that serve the ..............

public opinion

public interest

public

public area