Which of the following are true about brand? (Multiple answers)

• Your brand distinguishes you from the competitors.

• When we earn brand loyalty, our customers return to us.

• When we earn brand advocacy, our customers tell others about their positive experiences.

• Brand is only in our logos and other visual symbols.

• Brand lives in the mind of the customer.

Which of the following is our brand differentiator?

• Nissan Intelligent Mobility

• Nissan Mobility Solutions

• Nissan Vehicle Intelligence

• None of above

Nissan’s target customers are called:

• Adventurous Innovators

• Adventurers for Life

• Lifetime Achievers

• Rugged Individualists

A “brand trap” is:

• A belief about brands that we know is not the truth.

• A belief that can keep us from being an effective brand advocate.

• A common misunderstanding about brands

• All of Above

The retail trend where customers can smoothly transition from online to physical purchase activities is called.

• Seamlessness

• Digitalization

• Prospecting

• Customer journey

Which of the following can build excitement during the product presentation?

• Offering the lowest price

• Gathering customer details to enter in the CRM/DMS

• Offering alternate vehicles for the customer to consider

• Telling stories about the vehicle and the Nissan brand

Which of the following can create unnecessary sales pressure?

• Ignoring customer questions

• Warning customers that the vehicle is in high demand.

• Asking customers if they plan to “buy today” when they request a test drive.

• All of the above

During delivery, you are expected to explain the Quick VOC survey and ensure the customer knows (Multiple Answers)

• What it is

• How their input will be used

• How long it will take

What is important during sales conversation?

• Always mention the customer benefit

• Be sure of what you say

• Always convince the customer for existing stock

• Mention the sale of the day

What is one of the mistakes sales consultants make at handover?

• Spending too much tome checking the car

• Checking the condition of the vehicle one hour prior to the customer arrival 

• Using selling time to check everything is ready for the handover.

• Passing the responsibility for the handover, fueling, vehicle preparations and correct fitment of accessories to one of your colleagues/ or Delivery support staff.