Which of the following are true about brand? (Multiple answers)
NISEC - 2025 Screening Exam

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Professional Development
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Professional Development
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Maninder Singh
Used 6+ times
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45 questions
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1.
MULTIPLE SELECT QUESTION
0 sec • 1 pt
Your brand distinguishes you from the competitors.
When we earn brand loyalty, our customers return to us.
When we earn brand advocacy, our customers tell others about their positive experiences.
Brand is only in our logos and other visual symbols.
Brand lives in the mind of the customer.
2.
MULTIPLE CHOICE QUESTION
0 sec • 1 pt
Which of the following is our brand differentiator?
Nissan Intelligent Mobility
Nissan Mobility Solutions
Nissan Vehicle Intelligence
None of above
3.
MULTIPLE CHOICE QUESTION
0 sec • 1 pt
Nissan’s target customers are called:
Adventurous Innovators
Adventurers for Life
Lifetime Achievers
Rugged Individualists
4.
MULTIPLE CHOICE QUESTION
0 sec • 1 pt
A “brand trap” is:
A belief about brands that we know is not the truth.
A belief that can keep us from being an effective brand advocate.
A common misunderstanding about brands
All of Above
5.
MULTIPLE CHOICE QUESTION
0 sec • 1 pt
The retail trend where customers can smoothly transition from online to physical purchase activities is called.
Seamlessness
Digitalization
Prospecting
Customer journey
6.
MULTIPLE CHOICE QUESTION
0 sec • 1 pt
Which of the following can build excitement during the product presentation?
Offering the lowest price
Gathering customer details to enter in the CRM/DMS
Offering alternate vehicles for the customer to consider
Telling stories about the vehicle and the Nissan brand
7.
MULTIPLE CHOICE QUESTION
0 sec • 1 pt
Which of the following can create unnecessary sales pressure?
Ignoring customer questions
Warning customers that the vehicle is in high demand.
Asking customers if they plan to “buy today” when they request a test drive.
All of the above
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