Marketing Applications Unit 5 Review Part 3

Quiz
•
Business
•
12th Grade
•
Medium
Whitney Harrison
Used 15+ times
FREE Resource
15 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which external factor affects a promotional plan?
Desired image of the business
Makeup of target market
Size of the business
Funds available for promotion
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Businesses that examine the strengths and weaknesses of their goods or services before developing promotional plans are considering which
factor?
External
Social
Internal
Cultural
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which is the best example of the coordination of promotional activities?
Advertising an upcoming sale a week ahead of time
Using personal selling to earn a sales commission
Obtaining publicity for the firm's new product line
Sending out samples of a new product that is on display
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which component is usually included in a promotional plan?
Timetable for completion
Previous sales figures
Table of organization
Projected profit margins
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Businesses often coordinate their promotional activities in order to
attract customers and perform which other activity?
Conduct research
Survey opinions
Collect data
Increase sales
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the benefit of clearly stating a research problem or issue?
It determines the sample size needed for the marketing research
project
It helps to keep marketing research focused and relevant.
It determines the findings of the marketing research project
It helps the researcher to determine whether a short- or long-term
study is needed.
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which is a primary advantage of conducting a focus group to obtain marketing information?
Discussion relevance
Cost effectiveness
Limited preparation
Moderator objectivity
Create a free account and access millions of resources
Similar Resources on Wayground
15 questions
Ch.11 Review-Marketing Plan

Quiz
•
12th Grade
17 questions
Unit 3- Market Research

Quiz
•
12th Grade
16 questions
Entrepreneurship I - 5.01 Vocabulary Quiz

Quiz
•
9th - 12th Grade
20 questions
Entrep - Business Plans

Quiz
•
12th Grade
10 questions
Marketing Data Collection

Quiz
•
9th - 12th Grade
15 questions
Marketing Mix Trivia

Quiz
•
9th - 12th Grade
10 questions
Ch 13 Review

Quiz
•
9th - 12th Grade
10 questions
A.S.K. Marketing Pre-test: Questions 11-20

Quiz
•
9th - 12th Grade
Popular Resources on Wayground
55 questions
CHS Student Handbook 25-26

Quiz
•
9th Grade
10 questions
Afterschool Activities & Sports

Quiz
•
6th - 8th Grade
15 questions
PRIDE

Quiz
•
6th - 8th Grade
15 questions
Cool Tool:Chromebook

Quiz
•
6th - 8th Grade
10 questions
Lab Safety Procedures and Guidelines

Interactive video
•
6th - 10th Grade
10 questions
Nouns, nouns, nouns

Quiz
•
3rd Grade
20 questions
Bullying

Quiz
•
7th Grade
18 questions
7SS - 30a - Budgeting

Quiz
•
6th - 8th Grade
Discover more resources for Business
20 questions
Lab Safety and Lab Equipment

Quiz
•
9th - 12th Grade
20 questions
ROAR Week 2025

Quiz
•
9th - 12th Grade
20 questions
Getting to know YOU icebreaker activity!

Quiz
•
6th - 12th Grade
12 questions
Macromolecules

Lesson
•
9th - 12th Grade
13 questions
Cell Phone Free Act

Quiz
•
9th - 12th Grade
20 questions
1.1 (b) Add / Sub/ Multiply Polynomials

Quiz
•
12th Grade
8 questions
STAR Assessment Practice Questions

Quiz
•
9th - 12th Grade
28 questions
Rules and Consequences Part A

Quiz
•
9th - 12th Grade