G11PoMCT

What is not linked to place?

• Where the shop is

• Where the materials are

• What the product is

All of the following are low cost advertising methods EXCEPT

• word of mouth
• business cards
• flyers
• tv commercials

How the consumer gets the product

• Place
• Price
• Promotion  
• Sales strategy

When you see an advertisement for a store and decide to shop there, which element of the marketing mix has succeeded? 

• presentation
• product
• place
• promotion

What does target market mean?

• the market that your product is in
• the consumers you want to buy your product
• those consumers who haven't bought your product
• the markets overseas

Which of the following is an example of an end user?

• A teenager buying her/his first car

• A manager buying office supplies

• A farmer buying seed for crop that will be sold at market

• A restaurant owner buying a new oven for the restaurant’s kitchen

Which intermediary in the distribution process follows the wholesaler?

• Consumer

• Sales Representative

• Retailer

• Agent

This is the Channel that goes from Producer to Consumer

• Direct

• Indirect

• Sales Agent

• None of the above

How/where a product will be distributed

• Price

• Place

• Promotion

• Product

The Promotion Mix is used to:

• design a product
• tell people about what you are selling
• conduct a transaction