Binus Quiz

How do you overcome becoming the first-mover?

• Focus on selling your product

• Focus on delivering your service

• Focus on your clients can achieve

• Focus on building the company branding

What do customer expects from business today?

• Product features

• Real time communication

• Low pricing strategy

What is included in the Customer Experience Impact?

• Increase royalty

• Increase competitiveness

• Increase efficiency

• Increase brand effectiveness

These are included in the Consumer Expectations in The New Economy, except:

• Personalisation

• Humanizing

• Proactive Assistance

• Instance engagement

Choose the correct answer of the new customer behaviour/consumer trends:

• 94% of Indonesian customers claimed that they are most likely to buy products from sellers who are responsive to chats before making a purchase.

• 71% of customers expect companies to communicate with them in real time.

• Nearly three quarters of millennials report that their perception of a brand improves when its clear their social media/messaging inquiries.

• All of the above are correct

These are the stages of Customer Journey, except:

• Lead Channeling

• Solution and Support

• Customer Marketing

• Lead Nurturing & Conversion

These are the reason why business prefer selling on social media recently, except ...

• Minimum cost of production

• Ease of setting up

• Opportunity to leverage existing networks

• Ease to reach a wider group of customers

It's good to have a great customer experience for business.

• True

• False

"With sufficient customer data, relevant information can be pushed to customers at the right time" is the explanation of ....

• Scale

• Proactive Assistance

• 24/7 Presence

• Convenience

Machine purchases are included in CAPEX purchases.

• True

• False