BoomTown

A lead can calculate a monthly payment on your BT website.

• True

• False

The homesearchNOW app is for agents to use to manage and communicate with their leads.

• True

• False

Answer explanation

The homsearchNOW app is for leads to search and the boomtownNOW app is for agents to manage and communicate with their clients.

A lead can send an email with all the listing details of a particular property directly from the listing page under the "share" button.

• True

• False

When creating marketing materials, where should you attempt to drive leads to?

• Your agent website

• Facebook

• Your mailbox

• Texaxs

Which of these activities can a lead perform on your site?

• Compare the properties

• home valuation

• request showing

• contact a lender

• all of the above

Your BT website gives leads the opportunity to request a tour via video chat as well as an in person tour.

• True

• False

LPMAMA stands for...

• Lama, Pig, Moose, Ant, Monkey, and Alpaca

• Location, Price, Movement, Admin, Motivation, Agent

• Location, Price, Motivation, Agent, Mortgage, and Appointment

• Looks, Price, Manage, Ask, Mortgage, Appointment

In BT, leads are generally categorized by:

• Price point

• e-alert

• Alphabetical

• Timeframe

When an attempt is made to contact a new lead and there is no response, these leads should be moved into which category?

• Hot

• Qualify

• New

• Art Kivey

• Closed

What should every lead receive from you regularly so that you stay top of mind?

• Free car wash

• Home anniversary text 1 time per year

• new shoes

• e-alert