Basics of Marketing

Need is a state of deprivation of some basic satisfaction

• True

• False

demands are those wants which is not backed by ones purchasing power

• True

• False

Using Lifebouy soap takes care of

• Physiological needs

• Safety needs

• esteem needs

• self actualisation needs

use of Axe deodrarant serves which needs

• Esteem needs

• Social needs

• self actualisation needs

purchasing an expensive branded product serves which need

• Psysiological need

• Esteem need

• self actualisation need

Purchsing Bisleri water by an individual serves what needs

• Physiological and Safety need

• Physiological needs and Social needs

• Physiological and Self actualisation needs

Demands are wants backed by purchasing power, indicating a customer's ability and willingness to buy a particular product or service.

• False

• True

which one is right?

• Demand: The person has the purchasing power and decides to buy tickets to the concert.

• Need. The person wants to attend a music concert of their favorite artist

Which one is right

• Demand:A person feels hungry and requires food to satisfy their physiological need for sustenance.

• Demand:The person has the purchasing power and decides to buy a pizza from Pizza Hut.

Wants are influenced by needs but are not necessarily essential for survival.

• True

• False