Digital Marketing Quiz

a marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media

answer choices

• Search Engine Optimisation

• Content Marketing

• Affiliate Marketing

• Pay per Click

the act of sending a commercial message, typically to a group of people, using email.

answer choices

• Search Engine Optimisation

• Social Media Marketing

• Email Marketing

• Content Marketing

the use of social media platforms and websites to promote a product or service

answer choices

Social Media Marketing

Affiliate Marketing

Email Marketing

Search Engine Optimisation

• Social Media Marketing

• Affiliate Marketing

• Email Marketing

• Search Engine Optimisation

increasing brand visibility and positioning when customers search for your products and services

answer choices

Affiliate Marketing

Search Engine Optimisation

Content Marketing

Social Media Marketing

• Affiliate Marketing

• Search Engine Optimisation

• Content Marketing

• Social Media Marketing

an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher

answer choices

Affiliate Marketing

Search Engine Optimisation

Content Marketing

Pay per Click

• Pay per Click

• Affiliate Marketing

• Search Engine Optimisation

• Content Marketing

earning a commission by promoting a product or service made by another retailer or advertiser (influencers)

answer choices

Affiliate Marketing

Content Marketing

Social Media Marketing

Pay per Click

• Affiliate Marketing

• Social Media Marketing

• Content Marketing

• Pay per Click