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mkt 251 DR peter

Authored by ngân đặng

Business

University

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mkt 251 DR peter
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60 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

.It is one of the extend P’s in marketing aimed at touching the business of their and contribute for its growth.

Place

People

Promotion

Price

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

One way for the marketer to have a good conversation and relations to its customers is _______.

Advertising

Survey

Relationship

All of the above

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

USP stands for_______.

Unique Selling Point

Using Selling Point

Unique Stocking Point

Unique Selling Problem

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following concepts relates to a person’s pattern of living as expressed in his or her activities, interests, and opinions?

Occupation

Age and life stage

Economic situation

Lifestyle

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following integrated marketing communication is focused on giving sample coupons to persuade consumers to buy the products?

Advertising

Public relations

Sales promotion

Personal selling

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which one of the following products is not a need?

Water

Car

Food

All of the above

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Promotion includes___.

Personal selling

Advertising

Sale Promotion

All of the above

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