PQ 3.4 THE INFLUENCE OF MEDIA ON SPORT

What technological advancement in the 1930s allowed for live sports coverage?

• Newspapers

• Radio

• Television

• Internet

Which medium had a greater influence on sports coverage compared to radio?

• Newspapers

• Radio

• Television

• Internet

How has television reshaped the elite sporting event?

• Changed the rules of the sport

• Caused the redesign of players' uniforms and equipment

• Affected the duration and tempo of sporting events

• All of the above

What are some of the sports 'extras' commonly included in television broadcasts today?

• Celebrity play-by-play announcers

• Pre- and post-game analysis sessions

• Highlights from other games played simultaneously

• All of the above

What technology allows viewers to control live TV broadcasts and save memorable games?

• High-definition (HD) screens

• Digital video recorders

• Mobile devices

• Broadband Internet

What is an example of sports advertising becoming an entertainment event?

• Super Bowl commercials

• Olympic Games commercials

• March Madness commercials

• All of the above

What is the primary relationship between professional sports teams and the media?

• Broadcasting rights

• Advertising partnerships

• Media ownership

• Social media engagement

What is one of the concerns raised about media conglomerates owning sports teams?

• Conflict of interest in coverage

• Higher fees for sports media content

• Lack of competition in the industry

• All of the above

How is social media playing a role in how fans follow sports?

• Live streaming of games

• Sharing scores and statistics

• Direct engagement with athletes

• All of the above

Which social media platform showed the most year-over-year growth among sports fans?

• Facebook

• Twitter

• Google+

• YouTube