PQ 3.5 CONSUMER AWARENESS RELATED TO PHYSICAL ACTIVITY AND SPORT

What is the importance of protecting ourselves as consumers in the physical activity and sport marketplace?

• To ensure we get the best value for our money

• To prevent dishonest merchants from selling inferior products at high prices

• Both A and B

• None of the above

What should we consider when evaluating the claims made in advertising for sports and fitness products?

• The basics of how the body functions

• What we need for good health and optimum performance

• Both A and B

• None of the above

Which target market is particularly susceptible to fraudulent or misleading claims related to health and fitness products?

• Seniors

• Overweight teens and adults

• Children hooked on video games

• All of the above

What percentage of Canadians are estimated to be over the age of 65 by 2031?

• 14%

• 25%

• 50%

• None of the above

What is the value of the weight loss market in Canada in 2012?

• $189 million

• $2.2 billion

• $1.3 billion

• None of the above

What type of products represent 81% of the revenues in the weight loss market?

• Meal replacement products

• Exercise machines

• Sports drinks

• None of the above

What is the primary purpose of exergames?

• To improve fundamental movement skills

• To increase physical activity levels

• To enhance overall game performance

• None of the above

How many fitness clubs are there in Canada?

• 6,200

• 5.5 million

• 15%

• None of the above

What is the total annual revenue of fitness clubs in Canada?

• $2.2 billion

• $189 million

• $1.3 billion

• None of the above

What should you do before joining a gym or fitness club?

• Develop a clear understanding of what to look for

• Read the membership contract

• Both A and B

• None of the above