Manajemen Pemasaran 1

Quiz
•
Business
•
University
•
Hard
Ali Hanafiah
Used 10+ times
FREE Resource
10 questions
Show all answers
1.
MULTIPLE SELECT QUESTION
45 sec • 10 pts
Manakah yang BUKAN termasuk pengertian singkat dari MARKETING?
Identifikasi
memenuhi kebutuhan
Mencari
Manusia
sosial
2.
MULTIPLE CHOICE QUESTION
20 sec • 10 pts
Manakah yang BUKAN termasuk pengertian formal dari MARKETING (AMA)?
Aktifitas
Proses menciptakan
Pertukaran
Nilai
Manusia
3.
MULTIPLE SELECT QUESTION
20 sec • 10 pts
Manakah yang TERMASUK konsep inti pemasaran (Core Marketing Concepts) ?
Marketing channels
Segmenting
Targeting
Positioning
Needs, wants, and demands
Marketing Mix
4.
MULTIPLE SELECT QUESTION
20 sec • 10 pts
Manakah yang TERMASUK konsep inti pemasaran (Core Marketing Concepts)?
Offering &
Brand
Paid, Owned, & Earned Media
Value &
Chain
Value &
Satisfaction
Impressions & Engagement
5.
MULTIPLE SELECT QUESTION
20 sec • 10 pts
Manakah yang TERMASUK konsep inti pemasaran (Core Marketing Concepts)?
Marketing Environment
Marketing
MIX
Competition
Supply Chain
6.
MULTIPLE SELECT QUESTION
20 sec • 10 pts
Manakah yang TERMASUK Holistic Marketing?
Eksternal marketing
Internal marketing
Integrated marketing
Performance marketing
Relationship marketing
7.
MULTIPLE SELECT QUESTION
20 sec • 10 pts
Manakah yang termasuk variabel dari PRODUCT pada Marketing MIX?
Features
Advertising
Packaging
Brand name
Design
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