Marketing Mix 4Ps Quiz

Marketing Mix 4Ps Quiz

12th Grade

10 Qs

quiz-placeholder

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Marketing Mix 4Ps Quiz

Marketing Mix 4Ps Quiz

Assessment

Quiz

Business

12th Grade

Practice Problem

Medium

Created by

MICHELLE COTTRELL

Used 8+ times

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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are the four elements of the Marketing Mix 4Ps?

Product, Price, Place, Promotion

Price, Place, Promotion, Packaging

Product, Promotion, Packaging, People

Price, Product, Promotion, People

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of the Marketing Mix 4Ps?

To attract customers

To increase profits

To reduce costs

To improve employee satisfaction

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first P of the Marketing Mix 4Ps?

Product

Price

Place

Promotion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is an example of a tangible product?

Smartphone

Beauty treatment

Car valeting

Pet sitting

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is an example of an intangible service?

Smartphone

Beauty treatment

Car valeting

Pet sitting

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of market research in product development?

To identify consumer wants and needs

To increase competition

To reduce costs

To improve employee satisfaction

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a unique selling proposition (USP)?

A feature that differentiates a product or service from competitors

A pricing strategy to attract customers

A promotional activity to increase sales

A location where customers can purchase products or services

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