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Mini Case Study: Duolingo

Authored by Rui LUO

Business

University

Mini Case Study: Duolingo
AI

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21 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In what year did the speaker sell a company to Google?

2004

2012

2013

2014

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Luis' first successful business venture?

Recaptcha

Duolingo

Yahoo

Google

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What motivated the speaker to start Duolingo?

To provide equal access to education

To make a lot of money

To create a fun language learning app

To challenge Google

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the speaker initially form the team for Duolingo?

By hiring experienced professionals

By selecting his best students

By partnering with other language learning companies

By recruiting native speakers

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When did Duolingo start generating revenue?

In 2004

In 2012

In 2013

In 2017

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial business model of Duolingo?

Charging a monthly subscription fee

Selling user data to advertisers

Displaying ads for free users

Selling language learning materials

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What percentage of Duolingo's monthly active users pay for the premium version?

7-8%

20-30%

50-60%

80-90%

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