REVIEW QUIZ (last call)

Determine what method of market segmentation. " Over 60 years of age"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. " I prefer to make purchases online rather than visiting physical stores"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. "I have three siblings, 2 boys and 1 girl"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. "I enjoy visiting locations that have pleasing aesthetic ambiance or concept"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. "The majority of my clients belong to the middle class"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. "Most of my customers residing in Manila"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. "Do you think these clothes are acceptable in your culture"

• Geographic

• Demographic

• Psychological

• Behavioral

Determine what method of market segmentation. The market is divided according to customers' behavioral patterns as they interact with a company

• Geographic

• Demographic

• Psychological

• Behavioral

You are a manager at a busy restaurant, and a customer with a severe nut allergy informs you of their dietary restriction after placing an order. The customer asks you several questions regarding his/her concern.

• Output Requirement

• Service Requirement

• Market Requirement

• Class Requirement

You want to buy rubber shoes. These are the requirements that you consider before purchasing, quality, appearance, and price.

• Output Requirement

• Service Requirement

• Market Requirement

• Class Requirement