
Principles of Marketing
Authored by Vince Motol
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University
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42 questions
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1.
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1 min • 1 pt
Enumeration:
Give the Four Activities or Components of Marketing
2.
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1 min • 1 pt
The process of collaborating with suppliers and customers to create offerings that have value.
3.
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1 min • 1 pt
Broadly, describing those offerings as well as learning from customers.
4.
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1 min • 1 pt
Getting those offerings to the consumers in a way that optimizes value.
5.
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1 min • 1 pt
Trading value for those offerings
6.
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1 min • 1 pt
is a form of communication between a business house and its customers with the goals of selling its products or services to them.
7.
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1 min • 1 pt
the benefits buyers recieve that meet their needs.
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