Rhetorical Appeals

• They've worked against everything we've worked so hard to build, and they don't care who gets hurt in the process. Make no mistake, they're the enemy, and they won't stop until we're all destroyed.

• Ethos

• Logos

• Pathos

• Logos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• Our expertise in roofing contracting is evidenced not only by our 50 years in the business and our staff of qualified technicians, but in the decades of satisfied customers who have come to expect nothing but the best.

• Ethos

• Logos

• Pathos

• Pathos/Logos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• More than one hundred peer-reviewed studies have been conducted over the past decade, and none of them suggests that this is an effective treatment for hair loss.

• Ethos

• Logos

• Pathos

• Pathos/Logos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• Research compiled by analysts from NASA, as well as organizations from five other nations with space programs, suggests that a moon colony is viable with international support.

• Ethos

• Pathos

• Logos

• Logos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• You will never be satisfied in life if you don't seize this opportunity. Do you want to live the rest of your years yearning to know what would have happened if you just jumped when you had the chance?

• Ethos

• Logos

• Pathos

• Logos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• You'll make the right decision because you have something that not many people do: You have heart.

• Ethos

• Logos

• Pathos

• Logos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• You know me — I've taught Sunday School at your church for years, babysat your children, and served as a playground director for many summers — so you know I can run your preschool.

• Ethos

• Logos

• Pathos

• Logos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.

• Ethos

• Logos

• Pathos

• Ethos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• After years of this type of disrespect from your boss, countless hours wasted, birthdays missed … it's time that you took a stand.

• Ethos

• Logos

• Pathos

• Ethos/Pathos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5

• The data is perfectly clear: This investment has consistently turned a profit year-over-year, even in spite of market declines in other areas.

• Ethos

• Logos

• Pathos

• Ethos/Logos

Tags

CCSS.RI.11-12.5

CCSS.RI.9-10.5