Mass Communication Summative Assessment Unit 2

Choose the correct answer which contains Types of Mass Communication:

• a) New Media, Print Media, Transit Media, Outdoor Media, Old Media

• b) Transparent Media, Digital Media, New Media, Print Media

• c) Digital Media, Old Media, Social Media, Transit Media

• d) Digital Media, Print Media, Broadcast Media, Transit Media

Choose the right answer which describes examples of "Internet of Things"

• a) Apple watch, TV, home lights program control, smartphone

• b) Smart refrigerator, laptop, air conditioner, self-driving or connected vehicles

• c) Smart refrigerator, apple watch, home lights program control, self-driving or connected vehicles

• d) Home lights program control, apple watch, camera, self-driving or connected vehicles

Choose the right answer describing the Functions of Mass Communication:

• a) Education, Entertainment, Inspiration, Relaxation

• b) Correlation, Information, Education, Entertainment, Surveillance

• c) Correlation, Information, Education, Entertainment, Transportation

• d) Information, Transportation, Entertainment, Selection

What is Mass Communication?

• a) Channels of communication

• b) The process of perception information by people

• c) Communication between two people

• d) The process of sharing information to a large number of people

What is the spiral of silence theory?

• a) When people keep their opinions quiet because don't want to be opposite by majority

• b) When people share their point of view

• c) When people keep their opinions quiet because they scared

• d) When people share their point of view and want to impose it to majority

Fill in the missing spot in the sentence by choosing the correct word: "The company shares information through Billboards, News, Social Media, Radio, TV, Print Media. These are all examples of Mass Communication ......."

• a) formats

• b) channels

• c) connections

• d) ideas

What is Mass Media?

• a) Is a process of making movies

• b) Is technology (channels) of mass communication

• c) Is a receiver of information

• d) Is a communication process

What is the communication process?

• a) Communication is a continuous process between a sender and a receiver of sharing information

• b) Communication is a process of taking feedbacks

• c) Communication is a continuous process when you decode information

• d) Communication is a process when you record information for your friend

Choose the correct answer containing Types of Mass Media only:

• a) Idea formation, Internet, Radio, Social Media, Newspapers

• b) Magazines, Social Media, Smartphones, Internet

• c) Radio, Television, Newspapers, Internet, Filmmaking, Social Media

• d) Television, Filmmaking, Information, Selection, Social Media

How does media impact the consumers?:

• a) The consumers can change its opinion about product

• b) The consumers will lead group of people

• c) The consumers will keep the same point of view

• d) The consumers can forget a product