MOCK FINAL EXAM MGT1143 PART 2

Followings are the definitions of management, EXCEPT     

• The process of planning, organizing, leading and controlling an organization’s financial, physical, human and information resources to achieve the organization’s goal.

• The process by which companies create value for customers and build strong customer relationships in order to capture value from customers in return.

• The process of consolidating and managing resources effectively and efficiently in an effort to achieve the goals of the organization.

• The art of getting things done through people.

Which of the followings are the functions of managers?

 

I    Managers assist in the process of planning, organizing, influencing and controlling the organization.

II      Managers are the generator that moves the organization towards achieving its goals.

III     Managers assist in the process of management with the aim to increase productivity and profit of an organization.

IV     Managers are the connector between employees and the various management levels in an organization.

• A.          I, II and III

• A.          II, III and IV

• A.          I, II and IV

• A.          I, III and IV

The position of a marketing manager in the hierarchy of management of a large organization is in ……

     

• the top-level management.

• the middle-level management.

• operational-level management.

• none of the above.

Which of the following position is not considered the top-level manager in an organization?

 

• President

• Chief Accountant

• Chief Executive Officer

• Chief Operating Officer

A financial manager primarily performs which of the following task?

   

• Selling and marketing.

• Ordering merchandise.

• Preparing minutes of meeting.

• Planning the accounting functions and financial resources.

Harraz is well-known for his skills in using the advanced programming software of the architecture field. In fact, it was his specialized knowledge that led to his promotion as manager. Which management skill is Harraz demonstrating?

• Conceptual skills.

• Technical skills.

• Human relation skills.

• Time management skills.

Which of the following describes about conceptual skills?

• Ability to think in the abstract, diagnose and analyse different situations, and see beyond the present situation.

• Skills in defining problems and selecting the best courses of action.

• Ability to communicate, motivate and lead, which a manager needs throughout his work.

• Skills that needed to perform specialized tasks

The term ‘marketing’ best refers to ……

• new product concepts and improvements.

• advertising and promotion activities.

• a philosophy that stresses customer value and satisfaction.

• planning sales campaigns.

Which of the following describes ‘marketing mix’?

• A series of business decisions that promotes in selling a product.

• A composite analysis of all internal and external environment factors.

• The relationship between a firm’s marketing strengths and its weakness.

• A mixture or blend of product, price, place and promotional strategies that are designed to create understanding and satisfy exchanges with a target market.

Distributing pamphlets and catalogues to individuals and other organizations is most closely associated with the marketing mix activity of ……        

• pricing.

• distribution.

• promotion.

• product development.