Business Plan

What is the primary purpose of a business plan?

• To secure financing

• To outline company policies

• To create a marketing strategy

• To design a logo

Which section of a business plan typically outlines the company's products or services, target market, and competition?

• Financial projections

• Marketing plan

• Executive summary

• Legal structure

What is the SWOT analysis used for in a business plan?

• Identifying potential investors

• Analyzing internal strengths and weaknesses

• Planning employee training

• Predicting market trends

In a business plan, which financial statement projects revenues and expenses over a specific period?

• Balance sheet

• Income statement

• Cash flow statement

• Break-even analysis

Which section of a business plan focuses on the qualifications of the management team?

• Market analysis

• Company description

• Financial projections

• Executive summary