La zone de chalandise
Authored by Patricia CAZAUBON
Professional Development
Professional Development
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8 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone de chalandise est la zone géographique d'où viennent les clients de l'unité commerciale
VRAI
FAUX
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Les concurrents de l'unité commerciale se situent dans la zone de chalandise
VRAI
FAUX
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone la plus éloignée du point de vente est la zone....
Primaire
Secondaire
Tertiaire
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone où l'on trouve la majorité des clients du point de vente est la zone....
Primaire
Secondaire
Tertiaire
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone tracée en fonction du temps que met le client pour se rendre dans le point de vente utilise des courbes...
Isochrones
Isométriques
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La zone tracée en fonction de la distance qui sépare le client de l'unité commerciale utilise des courbes....
Isochrones
Isométriques
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Connaître les clients de la zone de chalandise permet d'adapter l'offre de l'unité commerciale
VRAI
FAUX
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