
Marketing Vocabulary Quiz Unit 1 - 4 Ps
Authored by Deborah Lacrosse
Business
8th Grade
Used 8+ times

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13 questions
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1.
FILL IN THE BLANKS QUESTION
1 min • 1 pt
The activity, set of institutions and processes for creating, delivering, and exchanging offerings that have value for customers, clients, partners and society at large.
(a)
2.
FILL IN THE BLANKS QUESTION
1 min • 1 pt
the set of all actual and potential buyers of a product or service
(a)
3.
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1 min • 1 pt
also known as the marketing mix. product, price, place, and promotion.
(a)
4.
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1 min • 1 pt
Companies decide what their target market wants and the items they produce are (a)
5.
FILL IN THE BLANKS QUESTION
1 min • 1 pt
What you exchange for a product based on cost and competition
(a)
6.
FILL IN THE BLANKS QUESTION
1 min • 1 pt
Examples: Internet, mall, grocery store, home.
(a)
7.
FILL IN THE BLANKS QUESTION
1 min • 1 pt
Any type of advertisement/activities related to advertising, personal selling, sales promotion, and publicity.
(a)
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