
Promotion Quiz
Authored by Landon Bishop
Other
10th Grade

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26 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is promotion?
All marketing activities, including personal selling, advertising, and public relations
A type of advertising directed to a specific group of prospects and customers
A form of communication used to inform, persuade, or remind people about products
Incentives that encourage customers to buy products or services
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is institutional promotion?
All marketing activities, including personal selling, advertising, and public relations
Used by a business to create a positive image for itself
A type of advertising directed to a specific group of prospects and customers
A form of communication used to inform, persuade, or remind people about products
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the promotional mix?
A type of advertising directed to a specific group of prospects and customers
Incentives that encourage customers to buy products or services
All marketing activities, including personal selling, advertising, and public relations
A form of communication used to inform, persuade, or remind people about products
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is personal selling?
Incentives that encourage customers to buy products or services
All marketing activities, including personal selling, advertising, and public relations
A type of advertising directed to a specific group of prospects and customers
Any form of personal contact occurring between a salesperson and a customer
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is advertising?
Any form of personal contact occurring between a salesperson and a customer
Incentives that encourage customers to buy products or services
All marketing activities, including personal selling, advertising, and public relations
Any non-personal form of paid presentation and promotion of ideas, goods, or services by an identified sponsor
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is direct marketing?
Any form of personal contact occurring between a salesperson and a customer
Any non-personal form of paid presentation and promotion of ideas, goods, or services by an identified sponsor
All marketing activities, including personal selling, advertising, and public relations
A type of advertising directed to a specific group of prospects and customers
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is sales promotion?
Incentives that encourage customers to buy products or services
Any non-personal form of paid presentation and promotion of ideas, goods, or services by an identified sponsor
All marketing activities, including personal selling, advertising, and public relations
Any form of personal contact occurring between a salesperson and a customer
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