2023 Holiday Spending Estimates

Did you enjoy the Alumni Day experience on Wednesday before leaving for break?

• Yes

• No

Approximately how much total spending is the NRF anticipating over the Winter Holiday season (November 1 - December 31)?

• $760 billion

• $860 billion

• $960 billion

• $1.06 trillion

Approximately what percentage of consumers will begin holiday shopping before November?

• 13%

• 23%

• 33%

• 43%

How much is the average consumer expecting to spend this holiday season?

• $875

• $975

• $1,075

• $1,175

Approximately how many seasonal workers will be hired just for the holidays?

• 300,000

• 400,000

• 500,000

• 600,000

Which of the following is the top gift consumers want to receive this holiday season?

• Gift card

• Clothing & Accessories

• Books & Other Media

• Electronics

How much is expected to be spent on gift cards this holiday season?

• $0.9 billion ($990 million)

• $9 billion

• $19 billion

• $29 billion

Besides online, where will consumers plan to do the most shopping this holiday season?

• Clothing Store

• Grocery Store

• Discount Store

• Department Store

How much money was spent online shopping during Black Friday this year?

• $6.8 billion

• $7.8 billion

• $8.8 billion

• $9.8 billion

How much money is anticipated to be spend on Cyber Monday (today)?

• $10 billion

• $12 billion

• $14 billion

• $16 billion