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Technology and Innovation Quiz

Authored by Junice Ilagan

Computers

University

Used 3+ times

Technology and Innovation Quiz
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15 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does CRM stand for?

Customer Relationship Management

Customer Retention Management

Customer Revenue Management

Customer Resource Management

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of a CRM system?

To manage internal interactions and relationships

To manage external interactions and relationships

To manage financial transactions

To manage employee performance

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A company wants to understand customer behavior, preferences, and purchasing patterns by analyzing data from website interactions, social media, and past transactions. Which type of CRM would be most suitable for this purpose?

Analytical CRM

Collaborative CRM

Operational CRM

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A business aims to emphasize collaboration between marketing, sales, and customer service to provide a seamless and comprehensive customer experience through various channels, including digital marketing and partner relationships. Which type of CRM aligns with this objective?

Analytical CRM

Collaborative CRM

Operational CRM

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A company aims to streamline core business processes such as marketing, sales, and customer service, manage digital marketing campaigns, including email marketing, live chats, and lead management, and automate call center routing and information management. Which type of CRM would best support these objectives?

Analytical CRM

Collaborative CRM

Operational CRM

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What technology involves integrating digital content with the physical world using sensors and other technologies?

Blockchain

Edge Computing

Spatial Computing

Homomorphic Encryption

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following examples best represents smart homes and cities using IoT devices to enhance automation and connectivity?

Cryptocurrencies like Bitcoin

Robotic arms used in manufacturing

Smart home systems controlling lights and thermostats

Virtual reality social platforms like Facebook Horizon

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