CSR Semester Exam 1 Review: Wednesday

CSR Semester Exam 1 Review: Wednesday

12th Grade

20 Qs

quiz-placeholder

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CSR Semester Exam 1 Review: Wednesday

CSR Semester Exam 1 Review: Wednesday

Assessment

Quiz

Computers

12th Grade

Medium

Created by

Charles Kilbourn

Used 1+ times

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20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

The quantity of payment or compensation expected, required or given by one party to another in return for goods or services.

Production

Place

Price

Product

2.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

All the ways a business can expect to enhance the visibility of its products, services or brands.

Promotion

Place

Price

Product

3.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

A group of related products all marketed under a single brand name that is sold by the same company.

Promotion

Product Line

Price

Product

4.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Expanding an existing product line.

Promotion

Product Line

Line Extension

Product

5.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Refers to the maximum amount a consumer is willing to pay for an additional product or service after the first unit has been purchased. In other words, it's the change in benefit resulting from a change in the number of units a consumer already has.

Promotion

Benefit Analysis

Document Margins

Marginal Benefit

6.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

The rate at which subscribers or customers stop transacting with your business.

Churn Rate

Benefit Analysis

Churn Butter

Cra Cra

7.

MULTIPLE CHOICE QUESTION

30 sec • 5 pts

Also called "point of contact." Any encounter where a customer and a business engage to exchange information, provide service, or handle transactions.

Churn Rate

Touch Point

Contactless Payment

Burn Rate

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