Bellwork 1

Which of the following is true about social media content?

• It can be user-generated and shared by many people

• It is only created and distributed by the publisher

• The tools to create social media content are not easily accessible

• Once the content is published, it is very difficult to edit or correct it

Which term is the practice of categorizing content by online users?

• Aggregation

• Ajax

• Tagging

• Podcasting

​ (a)   is anyone who has the power to sway or persuade others. They can be good or bad for your business, depending on the type of messages they send to their followers.​

• Participant
• Influencer

​ (a)   is someone who responds to content written by other people. They often write reviews or comment on posts.​ ​ ​

• Participant
• Influencer

Identify the types of social media users. Match each user type with its description.

• Participant

• Reads what other people are saying about your business

• Creator

• Reads your blog and comments on your content

• Influencer

• Publishes a blog

• Spectator

• Shares opinions about your business with others

• Sharer

• Shares your blog posts

​ ​ (a)   allows users to create or upload content and to interact with the content. The three main types are blogs, microblogs and media-sharing sites. ​

• Social media publishing
• Virtual world
• Social media influencer

​ A​ (a)   is an interactive simulated environment that allows multiple users to participate at the same time through an online interface. The interface depicts a 2D or 3D space that is shared by the users.

• social media publishing
• virtual world
• social media influencer

Which type of social media tool is best for finding out an overview of your position in the social media landscape?

• Monitoring or listening tools

• Publishing

• Competitive analysis

Which of the following terms describes your potential audience on social media?

• Distribution

• Impressions

• Reach

• Exposure

Which of the following is a programming language used on Webpages to make them interactive?

• Ajax

• XML

• JavaScript

• OWL