
Social Media and Influencer Marketing Quiz
Authored by LISTYA AYU SARASWATI
Journalism
University

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8 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How does influencer marketing work on social media and why is it beneficial? Mention a few examples involving Dewi, Rizal, and Ratna.
Creating viral challenges to promote products on social media
Asking friends and family to promote products on social media
Paying for advertisements on social media platforms
Using popular individuals like Dewi, Rizal, and Ratna to promote products or services to their followers
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How can Sri, Joko, and Dian have fun while making money from their social media presence?
Not engaging with brands
Ignoring followers
Posting random content
Sponsored content, affiliate marketing, selling own products/services
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How can Nisa, Angga, and Dimas make promoting products or services on social media more fun and engaging?
Creating engaging content, being authentic, and building a strong relationship with followers
Spamming followers with constant product promotions
Ignoring followers and their comments
Using generic and unoriginal content
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are some current trends in social media usage and content creation, and how are they impacting the online presence of Rahman, Agung, and Joko?
No new trends, everything is the same as before
Influence of traditional advertising over social media
Short-form video content, live streaming, authentic and relatable content, and the influence of micro-influencers
Long-form written content only
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How do social media trends impact user engagement?
Social media trends have no impact on user engagement.
Social media trends are only important for businesses, not for individual users.
Social media trends are created by users, not influenced by them.
Social media trends are popular topics, hashtags, or content that impact user engagement by influencing what users are interested in and what they engage with.
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are the key factors that contribute to the success of a social media trend, especially for students like Surya, Lina, and Siti?
Ignoring the target audience and their preferences
Posting random content without any strategy
Relying solely on the number of followers rather than engagement
Understanding the target audience, creating engaging content, leveraging influencers, and timing
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How do influencers leverage social media trends to increase their reach and engagement, while collaborating with other influencers and engaging with their audience through interactive posts and stories?
By using irrelevant hashtags and not collaborating with other influencers
By posting non-interactive content and ignoring their audience's feedback
By ignoring social media trends and focusing on outdated content
By creating content that aligns with the trends, using relevant hashtags, collaborating with other influencers, and engaging with their audience through interactive posts and stories.
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