
Impulse Purchases Quiz
Authored by Karen Jones
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Professional Development
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9 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Factors influencing impulse purchases: What role does advertising play in influencing impulse purchases?
Advertising creates a sense of urgency or desire for the product.
Advertising makes consumers less likely to buy on impulse
Advertising only influences planned purchases
Advertising has no impact on impulse purchases
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Factors influencing impulse purchases: What impact does limited time offers have on impulse purchases?
Limited time offers have no impact on impulse purchases
Limited time offers only lead to impulse purchases for certain products
Limited time offers create a sense of urgency and scarcity, which can lead to impulse purchases.
Limited time offers make people think more before making a purchase
3.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Factors influencing impulse purchases: How does peer pressure influence impulse purchases?
Encourages careful consideration and comparison
Reduces the desire to buy on impulse
Leads to rational decision-making
Creates a sense of urgency or fear of missing out
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Factors influencing impulse purchases: What is the role of pricing strategies in influencing impulse purchases?
Pricing strategies create a sense of urgency or offer attractive discounts.
Pricing strategies have no impact on impulse purchases
Pricing strategies only work for planned purchases
Pricing strategies lead to lower sales
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Psychological triggers for impulse purchases: What role does emotional advertising play in triggering impulse purchases?
Emotional advertising has no impact on impulse purchases
Emotional advertising only appeals to logical reasoning
Emotional advertising creates a sense of urgency or desire for the product.
Emotional advertising helps consumers make rational decisions
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Advertisement Persuasion: What role does emotional appeal play in persuasive advertising?
Emotional appeal has no impact on the effectiveness of an advertisement.
Emotional appeal can make an advertisement more memorable and impactful.
Emotional appeal can make an advertisement less effective.
Emotional appeal is only effective in advertisements for certain products.
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Impact of persuasive advertising: How does persuasive advertising influence consumer behavior?
Persuasive advertising has no impact on consumer behavior
Persuasive advertising only influences consumers' product preferences
Persuasive advertising can influence consumers' attitudes, beliefs, and purchasing behaviors
Persuasive advertising only influences consumers' purchasing behaviors
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