Leads

What is the purpose of a summary lead in journalism?

• To provide a detailed description of the event

• To give a quick summary of the most important information

• To use a narrative style to engage the readers

• To make a comparison between the event and something familiar to the readers

Which type of lead focuses on one or two elements of the summary lead for a bigger punch?

• Single-Item Lead

• Short Sentence Lead

• Delayed Identification Lead

• Scenic Lead

What is the purpose of a delayed identification lead in journalism?

• To provide a detailed description of the event

• To use a descriptive pronoun to identify a person in the lead

• To use a narrative style to engage the readers

• To make a comparison between the event and something familiar to the readers

Which type of lead begins with a description of the scene surrounding the event?

• Amazing Fact Lead

• Startling Statement Lead

• Storytelling Lead

• Scenic Lead

What is the purpose of an analogy lead in journalism?

• To give a quick summary of the most important information

• To use a descriptive pronoun to identify a person in the lead

• To provide a detailed description of the event

• To make a comparison between the event and something familiar to the readers

Which type of lead opens with an interesting or amazing fact that arouses reader interest?

• List Lead

• Opposite Lead

• Amazing Fact Lead

• Short Sentence Lead

What is the purpose of a storytelling lead in journalism?

• To give a quick summary of the most important information

• To make a comparison between the event and something familiar to the readers

• To provide a detailed description of the event

• To use a narrative style to engage the readers

Which type of lead cites one point of view or observation, then follows with the opposite?

• Single-Item Lead

• List Lead

• Delayed Identification Lead

• Opposite Lead