products intended for final consumption of consumers

• convenience

• consumer products

• products

• shopping

anything that can be offered

• product

• services

• goods

• tangible goods

form of product that consist of activities, benefits, or satisfactions offered for sale

• goods

• product

• services

• intangible goods

have a physical presence and they can be touched

• goods

• services

• products

• unsought

offers a tangible goods and services, offer may consist pure tangible goods and pure services

• company's market

• market

• products

• speciality

buying behavior is frequent and the price is low

• shopping

• convenience

• speciality

• unsought

price is higher and the distribution is selective

• shopping

• convenience

• speciality

• unsought

this data collection technique can be done thru personal interviews or phone calls

• interview

• questionnaire and survey

• observations

• focus group

purchased for further processing/conducting a business

• consumer product

• services

• industrial products

• intallations

generally have a long life, expensive and the installations form are part of major capital

• accessory equipment

• installations

• raw materials

• supplies