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F.4 _Econ_Book 2 Chapter 12_20240205

Authored by Vincent Lee

Social Studies

10th Grade

Used 1+ times

F.4 _Econ_Book 2 Chapter 12_20240205
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6 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is an example of conglomerate integration?

A. A French restaurant combines with a Chinese restaurant.

B. A French cosmetic company takes over a Hong Kong cosmetic retail shop (化妝品零售店).

C. A multinational bank (跨國銀行) combines with a global credit card company (信用卡公司) .

D. A French bakery combines with a French film production firm (電影製作公司).

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When a fitness centre (健身中心) publishes a food and beverage magazine (美食雜誌) , this is an example of

A. horizontal expansion.

B. vertical integration.

C. lateral integration.

D. conglomerate expansion.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

When a hotel (酒店) in Macau opens a casino (賭場) in the hotel, this is an example of ________ and ________.

A. vertical expansion ... internal expansion

B. vertical expansion ... external expansion

C. conglomerate expansion ... internal expansion

D. conglomerate expansion ... external expansion

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A shopping mall (購物中心) selling clothing and shoes only builds an extension (新翼) offering food and entertainment (娛樂). The shopping mall is said to engage in

A. horizontal expansion.

B. backward expansion.

C. lateral expansion.

D. external expansion.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A flower shop integrates with an art gallery (畫廊). Which of the following CANNOT be the flower shop’s motive (目的)?

A. To increase market share

B. To enjoy economies of scale

C. To extend its brand name to another business

D. To diversify its risk

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

If a bank wants to increase its influence in the market (市場影響力), it should integrate with

A. a property developer (地產發展商).

B. a fast food shop.

C. a listed boutique. (時裝店)

D. another bank.

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