Marketing: 2-3 Employ Communication Styles Appropriate to Target

What are the four types of communication styles mentioned in the text?

• Director, expresser, thinker, harmonizer

• Introvert, extrovert, ambivert, analyst

• Motivator, influencer, mediator, negotiator

• Leader, follower, organizer, supporter

Which communication style is goal-oriented, straight-forward, and makes decisions quickly?

• Harmonizer

• Thinker

• Expresser

• Director

What trait is important in business as it helps in understanding and addressing the concerns of the audience?

• Problem-solving

• Risk-taking

• Empathy

• Confidence

Why is context critical in communication?

• It helps in building contacts

• It gives the communication its fullest meaning

• It helps in avoiding misunderstandings

• It makes the conversation more interesting

What is the informal exchange of information between people and professionals with common interests called?

• Networking

• Collaboration

• Alliance

• Association

Which platform is mentioned in the text as the most well-known online professional networking platform?

• Facebook

• Twitter

• Instagram

• LinkedIn

What is the process of individuals sharing the details like satisfaction, location, quality, price, and availability of a product to other people called?

• Indirect marketing

• Social media advertising

• Direct promotion

• Word of mouth

What is the ability to understand, be aware of, and be sensitive to the feelings, thoughts, and experiences of others called?

• Problem-solving

• Confidence

• Empathy

• Risk-taking

Which communication style is people-oriented, animated, and thinks out loud?

• Director

• Harmonizer

• Thinker

• Expresser

What does the chamber of commerce refer to?

• A group of businesses who join together to help promote and protect their shared business interests

• A government organization for business regulation

• A community center for business events

• A platform for online business networking